Playbook
Today's Plays
Five ranked actions generated from your website analysis, reviews, search data and email activity.
Open plays
5
Completed this month
9
Value of open plays
$18,400
Launch the freeze-warning burst-pipe promotion before Thursday
A hard freeze hits Thursday night. Searches for burst pipe repair spike within hours of the first sub-25° night. Run a promotion today: $89 emergency diagnostic, same-day dispatch, live on your GBP, homepage banner and Facebook.
Expected outcome: Capture an estimated 31 additional emergency calls
Call and email the 287 drain memberships due for annual service
287 drain cleaning members are due for their annual visit within 30 days with no outreach scheduled. Members generate 2.8x the lifetime value of a one-off drain call.
Expected outcome: Book 210+ annual services, protect recurring revenue
Add tankless water heater pricing to your water heater page
Your water heater page only shows tank replacement pricing. Tankless searches are up sharply this quarter and tankless jobs run $2,400 higher on average.
Expected outcome: Recover an estimated 9 tankless consultations monthly
Publish the 'Why is my water bill so high?' guide
740 monthly searches from homeowners chasing a hidden leak — your highest-margin lead source at $780 average slab leak repair.
Expected outcome: 5–8 leak detection consultations per month
Request reviews from the 51 completed jobs this month
51 completed jobs, zero review requests sent. Plumbers who text the review link from the truck convert at 41%.
Expected outcome: Add ~21 reviews, push past 375 total
Task completion history
Every play run in the last 30 days
Added financing options to every water heater page
+4 scoreJul 29Published the tankless vs tank comparison article
+3 scoreJul 24Set up drain membership renewal reminder automation
+5 scoreJul 21Uploaded 30 job-site photos to Google Business
+3 scoreJul 17Added service area pages for 5 Richmond suburbs
+4 scoreJul 14Installed call tracking on all dispatch numbers
+3 scoreJul 9